Build Positive Relationships
The most powerful tool in your career arsenal is the art of building and sustaining relationships. Every successful artist follows these basic principles:
Hunt (seek out relationships)
Farm (cultivate relationships)
Feed (nourish your relationships).
Also, avoid burning any bridges because you never know when the young gallery intern you offended will later become a museum curator. Learn how to create your network.
Don’t Be Shy About Promoting Yourself
If you don’t make self-promotion a habit, it is likely no one else will want to do it. Replace feelings of shyness with self-worth. Share enthusiasm for your current art project, announce recent honors and awards you received, and share the news about your sales. Make these events the subjects of your social media posts, blogs and email newsletters. Practice self-promotion with dignity, sincerity and confidence. And, when you receive publicity share the good news far and wide.
Get Comfortable Discussing Your Art
You should be able to answer in a brief statement, “what kind of art do you do?” without any hesitation or stumbling. When someone asks you this question, speak about your art in a succinct, compelling, enthusiastic, confident and informative manner. Write about your artwork in the same way. Avoid using language that is either simplistic and superficial or complicated and difficult to understand.
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